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11 September, 2020

Shirts with style to match women of inspiration

SOME of agriculture's brightest, most enterprising women have been honored in fashion label Antola Trading's latest collection of vibrant workwear.

By Edwina Watson RURAL LEADER JOURNALIST

Antola Trading Shirt Ambassador April Cavanagh, Head of Agribusiness at Suncorp Group, said it was important for rural women to be confident in a traditionally male-dominated agriculture industry

Suncorp Group Head of Agribusiness, April Cavanagh, National Farmers’ Federation President Fiona Simson, Rockhampton’s Claire Dunn, and Mareeba farmer Jessica Fealy, are a few of the inspirational women the Outback Queensland brand has paid tribute to in its Shirt Stories campaign.

Antola Trading founder, Alicia McClymont, said the shirts encouraged confidence and femininity and were each named after women doing inspirational and exciting things in Australian agriculture.

“As a woman who’s lived most of my life in Outback Queensland, I wanted to shine a light on some of the amazing women who contribute to the agricultural industry,” Ms McClymont said.

“These women will inspire the next generation to enter rural industries.”

Ms McClymont said the eight women chosen as namesakes for the shirts represented rural professionals who had moved beyond traditional farming methods, from politics and finance to publishing, start-ups and entrepreneurialism.

“There is a short story behind every shirt we design at Antola where we aim to share the varied opportunities available for women in primary industries,” Ms McClymont said.

Ms Cavanagh said she was thrilled to be part of the line-up of women who had inspired Antola Trading’s latest collection.

“As a woman in a traditionally male-dominated industry, having confidence in yourself is important,” Ms Cavanagh said.

“I am honoured to be involved in Antola Trading’s Shirt Stories campaign which celebrates women in ag and supports them to confidently be themselves.”

Other women honoured in the collection include: Buy from the Bush Founder, Grace Brennan, Warren, NSW; 2014 Nuffield Australia Farming Scholar, Hannah Marriot, Greta, Victoria; Windjara Ag Managing Director, Natalie Somerville, Spalding, SA; Editor and Creator of Graziher Magazine, Claire Dunn, Rockhampton, Qld; and farmer’s daughter Sylvie Fulwood, Southern Brook, WA.


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