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Central West Queensland


2 October, 2020

"They gave me a rope and told me to run with it"

First female agent to call bids at Rocky's Brahman Week Sale


Savage Barker Backhouse/ Grant Daniel Long Rockhampton's Georgie Connor will be the first female agent to call bids at this year's Rockhampton Brahman Week Sale

THE RISE of women through the stock agency ranks is set to continue with Georgie Connor calling bids at the largest bull sale in the Southern Hemisphere next Monday - Rockhampton Brahman Week - at the Central Queensland Livestock Exchange. 

Although a fitting occasion in the lead up to International Rural Women’s Day on October 15, Ms Connor, of Savage Barker Backhouse/ Grant Daniel Long Rockhampton, said her primary focus will be helping sell the 860 Red and Grey Brahman bulls set to go under the hammer from October 5 to October 7.

“There is strong representation of potential stud sires sprinkled right throughout the catalogue, and the sale will keep momentum the whole way through,” Ms Connor said.

Ms Connor said she was caught off guard when in 2018, after helping run a successful commercial cattle competition which broke records for entries at Beef Australia, two agents offered her a job.

“When Damien Freney, from Savage Barker Backhouse and Peter Daniel from Grant Daniel Long employed me, they gave me a rope and told me to run with it,” Ms Connor said.

Ms Connor began her work with SBB/GDL behind the lens of a camera, as a specialist stud stock representative.

But it was not long before her vast livestock knowledge and experience saw her role swiftly expand to both stud and commercial livestock sales.

“I can remember Damien saying he wanted me to take photos, ‘and along the way, Georgie, you will get us some cattle’.”

Ms Connor said the time she still spends behind the lends photographing stud stock ideally positions her to advise cattle producers on where they can source the cattle they need.

“When I get a call from a producer wanting to know if I have seen any good bulls around, I can run off a full list I have personally been in the yards with that will fit exactly within their type and breeding goals,” Ms Connor said.

On this International Rural Women’s Day, Ms Connor will most likely be found working hard at a cattle sale.

“I think women’s contribution to the cattle industry is being recognised, and International Rural Women’s Day is the perfect time to reflect on that,” Ms Connor said.

“My advice to young women interested in a career like mine is to be hungry and humble.

“I find it so rewarding when a client sets goals before their sale, and we are then able to help them meet those goals, or exceed them.”

With demand running fierce for quality livestock this season, Ms Connor predicted this year’s Rockhampton Brahman Week Sale would achieve tremendous results.

“Last year, the sale grossed more than $8.5 million and averaged more than $10,000,” Ms Connor said.

“The bell ringer was Mt Callan Scully, a Red Brahman, that made $105,000.”

This season’s bidding action begins on Monday, October 5, with the full run of Grey bulls, before switching to the Red line-up from Tuesday afternoon.

Full Covid-19 restrictions are in place at the yards, including single-lane foot traffic around the pens and social distancing to ensure all vendors and buyers remain safe. 

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